Monday 29 July 2013

Alumni Association - Your Institute’s Best Brand Builder

In recent times alumni associations are receiving due importance that they had not experienced before. Part of the reason for this trend is the realization of its importance in creating a vibrant community that can interact between themselves and mould their professional life. With the advent of computers and cloud computing it is now possible for alumni members to –

Communicate more effectively
Collaborate between themselves
Connect with each other
Control the association and
Contribute to society

Managing alumni association within the ambit of your institution is today a complex process. It requires expert knowledge in computers and corporate alumni software to bring together your alumni members and build a brand image for your college and school.

Developing the alumni association of your college or school can be very taxing if you have neglected it all along. In this age of internet it is possible to regain the lost ground by taking recourse to professional training in alumni management. Here are some of the major benefits.

Identify the alumnus and begin a dialogue with them
Build a vibrant community to discuss your institution
Create and implement a software driven alumni portal
Create a knowledge base that your students can benefit from

Alumni association management training is beneficial for – institution directors, public relations officers, deans, college managers and faculty. With competition between institutions at its zenith, an institution’s alumnus is the best ambassadors to speak in favor of your institute. Many well known institutions are already using their alumni association proactively.

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